Brit Candy is finally here!!

The wait is finally over! The highly anticipated BritCandy collection has arrived and we’re all ecstatic to share what we’ve created for all you faux fur fashionistas.

Ruby + Ed are delighted to present this limited edition collection, consisting of a variety of scarves, neckwear, and hoods. If you’ve been a follower of London Fashion week, you’ll already know how explosive the faux fur trend is this season, alongside an exhilarating injection of bright hues.

We’re hoping you’ll love our hybrid of faux fur and delicious candy colours captured within this unique collection of the finest accessories that winter has to offer. Our colour combinations are evocative of Ruby+Ed’s signature quirkiness, as fun colours are combined with elegance to create a glamourous feel.

Ruby + Ed’s BritCandy collection reaffirms our position as the go to destination for faux fur coats and accessories.

Most importantly, every piece in the collection is manufactured in England by skilled craftsmen; we feel this is something to be hugely proud of here at Ruby + Ed. Each style is sourced and produced in the UK using a high quality luxurious faux fur. Supporting British manufacturing, is something Isabel (co- founder and Creative Director) is incredibly passionate about.

Nazia Govaria, Ruby + Ed’s brand director talks to us about the new collection and the importance of British manufacturing…

‘We value exquisite craftsmanship from around the world and work closely with all our suppliers to create well made products whilst also offering value for money. It has been great to work with a skilled British team for this project and we will look to expand this in line with demand for this new collaboration. Working in Britain allows us greater flexibility in responding to fashion trends. We’re a British brand, it would be great to bring manufacturing home.’

Ruby+Ed HQ Favourite Picks:

The Brit Candy Collar in Tango:

We love how striking these collars are, and we think the clash of colours works really well. The bright pink and orange add a real pop to any outfit.

Brit Candy Scarf:

As seen in Reveal this week alongside the lovely Fearne Cotton, these faux fur scarves have been seen all over celebrities during London Fashion Week. We love our take on this trend, incorporating soft grey with a pop of pink, this neck warmer is extremely versatile. We would wear it draped over one shoulder or around our neck to keep us snuggly warm.

We were also very excited to see the beautiful Sarah Hyland (Modern Family) grace the pages of Company Magazine wearing this scarf, we think it looks incredible on her! Get your copy of the October issue and tell us what you think! Thanks Company Mag! 

Brit Candy Hood Burgundy:

As seen in Vogue, (http://www.vogue.co.uk/blogs/vogue-today/2014/9/get-cosy-with-ruby-and-ed-coats) we can wait to wear this beautiful deep burgundy hood. Not only will the luxe faux fur keep you cosy in the chilly winter, but we think it looks really amazing on and we hope you do too!

Get shopping our beautiful new collection for your luxurious winter wardrobe!

It’s been an exciting week at Ruby + Ed HQ!

Have a lovely weekend!

Ruby + Ed XX