LONDON FASHION WEEK - SHOP THE TRENDS FOR LESS

We have some exciting news here at Ruby+Ed, we've reduced even more of our delicious faux fur, knits and designer slippers.

Perfect the trends at London Fashion Week and New York Fashion Week for less with Ruby+Ed.

There's an exciting 70% off selected lines while stocks last! Don't be left disappointed! Buy your investment piece for next AW15 and be right on trend.

From faux fur to animal print, you can't go wrong...www.rubyanded.co.uk

Enjoy the shows!

Lots of love,

Ruby+Ed X

THE PERFECT PANCAKE RECIPE

Here at Ruby+Ed it's more than likely that our new years diets will be thrown out the window this Pancake Day. That's why we've found the perfect recipe to make your favourite treat. Opt for yummy peanut butter and melted chocolate, or a pile of summer fruits as toppings - whatever takes your fancy! Why not get everyone involved, and make sure you don't get your Ruby+Ed slippers dirty!

(Pintrest) 

What you'll need:

100g plain flour
2 eggs
300ml semi-skimmed milk
1 tbsp sunflower oil or vegetable, plus extra for frying
pinch salt

How to do it:

Blending in the flour: Put the flour and a pinch of salt into a large mixing bowl and make a well in the centre. Crack the eggs into the middle, then pour in about 50ml milk and 1 tbsp oil. Start whisking from the centre, gradually drawing the flour into the eggs, milk and oil. 

Once all the flour is incorporated, beat until you have a smooth, thick paste. Add a little more milk if it is too stiff to beat.Finishing the batter: Add a good splash of milk and whisk to loosen the thick batter. While still whisking, pour in a steady stream of the remaining milk. Continue pouring and whisking until you have a batter that is the consistency of slightly thick single cream. Traditionally, people would say to now leave the batter for 30 mins, to allow the starch in the flour to swell, but there’s no need.

Getting the right thickness: Heat the pan over a moderate heat, then wipe it with oiled kitchen paper. Ladle some batter into the pan, tilting the pan to move the mixture around for a thin and even layer. Quickly pour any excess batter into a jug, return the pan to the heat, then leave to cook, undisturbed, for about 30 secs. Pour the excess batter from the jug back into the mixing bowl. If the pan is the right temperature, the pancake should turn golden underneath after about 30 secs and will be ready to turn.

Flipping pancakes: Hold the pan handle, ease a fish slice under the pancake, then quickly lift and flip it over. Make sure the pancake is lying flat against base of the pan with no folds, then cook for another 30 secs before turning out onto a warm plate. Continue with the rest of the batter, serving them as you cook or stack onto a plate. You can freeze the pancakes for 1 month, wrapped in cling film or make them up to a day ahead.

Happy Pancake Day for tomorrow!

Don't forget our sale is still on and there may be even further discounts on their way...

How did your pancakes turn out? Show us! 

Lots of love,

Ruby+Ed X

GET THE LOOK - FOR LESS

With New York Fashion Week well underway, we can't help but wonder how to get those great street style looks sported by well known celebrities and stylish fashion bloggers.

Just for you, we've compiled a great selection of how you can get the look for even less with the Ruby+Ed sale. Don't miss out on some really great deals and buy some investment pieces to carry you through into next Autumn/Winter. It's all about transitional dressing this February.

Casual cool

Get the look with Ruby+Ed's Olive Coyote fur parka for just £137.50

Pom Poms

Get the look for with our Forest Coyote Pom Beanie (£11.20) or Ebony Fox Pom Beanie (£22.40)

The Snood

Get the look with Ruby+Ed's Husky & Coyote Cowboy Snood (£30.80) + Ebony Fox Cowboy Snood  (£19.25)

Luxury layering

Get the look for less with our Ebony fox zip gilet now just £87.50 in our sale.

We hope this has inspired you!

Have a lovely Valentines day with your loved ones!

Lots of love,

Ruby+Ed X

VALENTINES DAY GUIDE

Leaving it a little last minute? Don't worry - the Ruby+Ed team have compiled a list of the top five things to do this Valentines day which will make your day extra special including the perfect Ruby+Ed pieces to match the day.

1. The Flower Shop, London.

We think this is a really wonderful idea, instead of nipping to your local corner shop for those cliche roses which we all know won't last very long - why not create your own personal bouquet together? Head down to BoxPark in Shoreditch where you can buy a perfectly prepared bouquet, or your own couple's custom combination. Even more exciting - on Sunday 15th February, the pop-up will host a wreath-making workshop from 11am to 12pm. See more details here. Not sure what to wear? Create a casual day look with our bark wild wolf parka- now just £137.50 in our sale!

2. The Candlelight Club- 1920s Valentines Day Ball

Fancy adding a little mystery to your Saturday night or do you both like to party in style? In a secret london location, this pop up party will be full of dancing, cocktails, and some very snazzy champagne. Remember, you can be single too! To book your place and get in on the secret see here.
Add Ruby+Ed's popular husky fur long coat to create the ultimate 1920's look!

3. Cooking For Couples

Do you both love cooking? Instead of heading to your favourite restaurant for that classic valentines feast, why not create your own with some of the best chefs in town. You'll learn to prepare a variety of sumptuous foods that'll get your taste buds tingling. From Rockefeller Oysters or seafood terrine, seabass with bisque sauce and dauphinois potatoes and Knickerbocker Glory, before taking the whole lot home with them for dinner. Book your place now. Don't forget to pop on a pair of luxury slippers when you get home and help your feet recover. 

4. Stay in

Don't fancy leaving the house this Saturday night? Why not settle in to watch a romantic movie. You can't go wrong with Pretty Woman. (Available to watch on Netflix specially). Cosy up in your Ruby+Ed faux fur slippers and matching hot water bottle cover by the fire.

5. Romantic dinner cruise

Why not sit back and be wined and dined in style? A three hour long trip, you'll enjoy a three course dinner and can dance away to a live band as you float along the Thames. Certainly one of our favourites! Why not glam up and add a luxury faux fur accessory or jacket over your dress.

Still haven't bought them a gift? Don't miss out on great discounts, and order next day delivery to make sure they aren't left disappointed!

We hope you have a lovely Valentine's day. What did you get up to? Did you recieve Ruby+Ed?

Tag us @rubyanded.

Lots of love,

Ruby+Ed X

SS15 - STEP INTO SPRING

Say goodbye to the rain and hello to sunshine. Spring has almost sprung here at Ruby+Ed. The sun is shining and we can't wait to show you our new S/S collection. Full of light layering, the perfect parkas and fresh new florals it's almost time to freshen up your wardrobe. (We can't wait!)

We chose the beautiful Launde Abbey this year for our Spring photoshoot. On a crisp cold morning the team set out and we weren't disappointed by the lovely blue skies.

Launde Abbey is located in Leicestershire and set in beautiful countryside in the valley of the River Chater.

A sneak peek of what's to come, Charlotte our photographer and graphic designer gets some interesting shots of some new pieces.

Not long to go now!

Lots of love,

Ruby+Ed X

THE PERFECT HAT

The cold weather seems to be sticking around, which is why hats are becoming a real fashion must have. Here at Ruby+Ed we have a lovely selection of hat styles to keep you on trend and even better - they're all in our sale!

The Beanie

You can't go wrong with a casual Ruby+Ed beanie, not only do they suit every face shape - you can pick out the matching mitts too!

(Twilight ebony fox pom beanie, Marius knit beanie, Forest coyote pom beanie,Chambray beanie)

The Cossack

A glamorous classic, worn by a variety of celebrities and we completely change your outfit - in a good way. 

(Mink cossack hat) 

Did you see our mink cossack hat in the Daily Mail just recently? Named one of winter's 'hottest hats'. See the feature here.

The Aviator

Chic and simple, the aviator is perfect for outdoor pursuits.

(Husky fur trapper hat, ebony fox aviator hat)

The ebony fox aviator trapper hat is an exclusive piece made especially in collaboration with Whistles. Lavish faux fur makes this a truly chic take on the practical trapper hat - this will keep you dry and looking super luxe with nylon straps to hold in place above or below your head.


Have you got a Ruby+Ed hat? tag us! @rubyanded


Lots of Love,


Ruby+Ed X

FOR YOU, WITH LOVE...X

The 14th February is on it's way and it's time to get thinking about what we're going to buy for our loved one. Instead of buying her flowers or chocolates, why not treat her to some luxury faux fur or designer slippers this year? With upto 60% off selected styles how can you say no? Shop gifts.

(natural cloud hwbc + natural teddy ballerina) 

(Caribou teddy ballerina + black medium gift box) 

Did you know? 'Valentine's day' dates back to the 5th century, but has origins in the Roman holiday Lupercalia. 

Don't forget to add a gift box to your order for an extra special touch. 

Did you get Ruby+Ed for Valentines? tag us @rubyanded 

Lots of love,

Ruby+Ed X 

BEAT THE BAD WEATHER BLUES

It's now February, and it doesn't look like it'll be turning much warmer any time soon. To cheer you up, Ruby+Ed wanted to remind you why you should embrace the cold weather and to make the most of it before spring arrives!

1. We can curl up on our cosy slippers by the fire.

(Inuk teddy cobi)

2. We can go for muddy walks with all the family and wear our favourite Ruby+Ed parka.

              

3. That all important cup of tea is that little bit more comforting.

(Pintrest)

4. Spending the evenings curled up watching your favourite films, with all the family.

(Pintrest)

5. The perfect excuse for a warm soak in the bath (with bubbles of course)

(Pintrest)

6. We get to wear our cosy knit beanie and matching gloves

(Oatmeal knit arm warmers)

Don't forget to shop our sale with even further discounts and savings to help you embrace the wet and windy weather in style!

Lots of love,

Ruby+Ed X